Ruff brings over two decades of experience driving revenue growth and building lasting customer relationships in the financial services and technology sectors. Her appointment comes as Constant expands its footprint among credit unions and banks seeking to modernize their loan operations while creating new revenue streams.
"Dana's customer-first approach and deep understanding of financial services make her the ideal leader for this critical role," said Catherine York Powers, CEO of Constant. "Her track record of building trust with credit union and bank clients while delivering measurable business outcomes aligns perfectly with our mission to help financial institutions move their manual loan operations out of the back office and into digital banking."
Most recently, Ruff served as Chief Sales Officer for Financial Services at KII Consulting, where she guided organizations through digital transformation initiatives focused on cyber wellness. Her previous experience includes Director of Client Sales at Fiserv, where she managed strategic relationships with digital banking clients, and Director of Sales at ACI Worldwide, where she contributed to the company's growth in the payments sector.
"What attracted me to Constant is the genuine impact we can make for financial institutions and their members," said Ruff. "The opportunity to help credit unions and banks modernize while strengthening their customer relationships is incredibly compelling. I'm excited to work alongside this talented team to deliver solutions that truly matter to our clients' success."
Ruff's appointment underscores Constant's commitment to investing in experienced leaders who understand the unique challenges facing financial institutions today. Her focus will include expanding Constant's presence in key markets while ensuring customers achieve maximum value from the platform.